Podcast Famous. Bank Account Empty.
Let's Fix That.
The 5-step system for turning every podcast appearance into paying clients
You got on the podcast. You showed up, told your story, and were genuinely great.
The host loved you.
And then your inbox stayed quiet.
You did the interview and got zero new clients
You sent listeners to your website and watched them disappear
You offered a free discovery call and heard nothing
You watched someone else land 1,000 new subscribers from one interview while yours barely moved the needle
You're wondering if podcast guesting even works
YOU KEEP DOING INTERVIEWS....
But you're not seeing them turn into subscribers and customers.
You pitch more shows.
Say yes to more hosts.
Put in more time.
And the result is the same — a nice experience that pays nothing.
The problem was never the number of podcasts.
I've booked over 2,000 podcast appearances. Here's what I know.
The ones that generate five figures in sales and the ones that generate nothing look identical from the outside. Same guest, same energy, same story.
The difference is always the system behind the appearance.
I Built a Seven-Figure Business Without Spending a Dollar on Ads
I'm Larissa Banting, Accredited Public Relations (APR), one of fewer than 700 people in Canada to hold that designation.
I've spent 30+ years in PR working with startups, Fortune 500 companies, government, and solopreneurs. And I built a seven-figure destination wedding company in Costa Rica using earned media alone — zero paid advertising.
PR isn't something I teach from a textbook. It's what I've used to build businesses, book stages, and land media - for myself and for clients - for over 30 years. Now I'm handing you the system.
AS SEEN ON...
Imagine walking into every podcast interview knowing exactly how to introduce yourself, which story to pull, and how to invite listeners into your world so naturally it never sounds like a pitch.
Imagine waking up to new subscribers and sales because of an interview you did last week.
That's not a fantasy.
That's what happens when the system is right.
You get all of the above WITHOUT.....
Wasted time doing interviews that convert nobody
Wasted money getting booked before you have a system to back it up
The frustration of watching competitors land clients from the same shows you've already been on
real clients, real results.
When you have the right system, podcast interviews are powerful lead generators.
One podcast interview. 1,000 new subscribers in a week. Five figures in sales two weeks later. From a $400 offer. Not luck but the system working exactly as it should.
Flown to France and Poland to speak in front of 11,000 attendees. One podcast interview started that entire chain reaction.
Had to pause outreach as her practice's appointment slots were filled with new clients from her podcast appearance.
stop leaving interviews & hoping.
Start sitting down to the mic & knowing.
INTRODUCING
Podcast to Profit
The 5-step system for turning every podcast appearance into a pipeline of paying clients.
WHAT'S INCLUDED...
Your Offer
Get Crystal Clear We start with what you're selling and who it's for. If this is fuzzy, no amount of podcast appearances will fix it.
Your Messaging
Own Your POV Your positioning, your point of view, the through-line that makes listeners lean in and think "this person gets it."
Your Lead Magnet
Build the connector between your interview and your offer. No more "visit my website." No more free calls that go nowhere.
Your Interview
Master the Conversation Your 90-second intro. Your three go-to stories. Your call to action woven in so naturally listeners don't realize they're being invited somewhere.
Your Question Roadmap
Your curated guide that steers every interview exactly where it needs to go — no more leaving it up to a host who doesn't know your business.
Five steps. One complete system.
Every podcast appearance you do from here on out becomes a pipeline of paying clients.
LEARN THE SECRETS OF PROFITABLE PODCAST GUESTING
$197
5 lessons, including video instruction, workbook, GPT bot & prompts
Your complete offer and messaging framework
A lead magnet that connects your interviews to your offer
Your 90-second signature intro
Your interview question roadmap
Your story bank of 3 "go-to" stories ready for any interview
Your crafted call to action that never sounds like a pitch
real clients, real results
“
I loved Larissa’s Podcasts to Profit Challenge! It was incredibly well structured, easy to follow, and helped me get crystal clear on my messaging, podcast talking points, stories, and lead magnet. Each day built naturally on the one before it, so I never felt overwhelmed. I got so much value from the challenge that I’m now working with Larissa through 'Famous in Five' to take the next step and get my message in front of the right podcast audiences. Highly recommend!
- ruby williams, Freedom Renegade Coaching
”
“
Podcast to Profit delivered amazing value. I got so much more from the program than I thought I would! Larissa is insightful, kind and really knows her stuff. With her help, I have distilled so much into a few key, impactful points. I now have my podcast pitch and talking points ready to go. I'm ready to pitch and know that my talking points and unique viewpoints will deliver genuine value. Additionally, Larissa kindly looked over my brand and helped me distill my brand into 3 words, which was been powerful and invaluable- thank you Larissa!
- Roshni D. trauma-informed sexuality coach
”
P
Podcast to Profit helped me move from knowing I should book podcasts but having no idea what to say or how to position myself, to having a clear narrative and feeling confident talking about my business. Larissa’s exercises and feedback were invaluable, and my very first podcast guest appearance went phenomenally well. I’d highly recommend the program to anyone who wants to market themselves effectively through podcasting.
- SALLY RAINES - FOUNDER PERSONAPOST
Podcast to Profit gives you the complete system to turn
everyinterview into paying clients,
starting with your very next appearance.
You stop wondering if podcast guesting works. You know it does.
Every podcast interview you do without this system is a missed opportunity you cannot get back.
Listeners who could have become clients.
Revenue that went nowhere.
Appearances that felt great and paid nothing.
FREQUENTLY ASKED QUESTIONS
Do I need to already be getting booked on podcasts?
Not at all. If you're pitching and starting to land bookings, you're ready. If you're not booked yet but want the system in place before your first appearance, this is exactly where to start.
How much time does this take?
Each video session is about 20 minutes, with short tasks that shouldn't take more than 15 - 30 minutes each, thanks to the custom GPT bot and prompts.
Who is this for?
Coaches, consultants, service providers, small business owners, authors, entrepreneurs - anyone looking to sharpen their marketing messaging and make each podcast interview profitable.
What do I walk away with
A complete working system. Messaging, lead magnet, intro, stories, call to action, question roadmap. Everything you need to walk into any interview with confidence and walk out with a pipeline
Is there a refund policy?
Because this is a virtual course with immediate access to all materials, all sales are final. Show up, do the work, and this pays for itself with one new client.